Ep. 01·December 4, 2025·46:47

The Mistakes That Are Killing Your Agency's Sales

with Jeff Pecaro — 6-Figure Fractional Sales Manager

About This Episode

Sticking rigidly to your sales scripts, hiring and firing sales reps, and positioning yourself as a freelancer instead of the expert: these mistakes will cost you if you don't address them now.

6-figure fractional sales manager Jeff Pecaro joins us to reveal his best sales insights and call us out on the mistakes we need to leave behind. We get into how agencies and 6–7 figure businesses are scaling with just one human and multiple bots — and what that means for how you sell.

If you're an agency owner who's ever felt like your sales process is working against you, this conversation will reframe how you think about the whole thing.

SalesAgency GrowthPositioningSystems

Chapters

  1. 00:00Introducing Jeff Pecaro
  2. 01:39The Biggest Challenge Holding Back Your Sales
  3. 05:08Start Positioning Yourself as the Expert
  4. 14:58Conversion Rate Benchmarks to Aim For
  5. 19:41How to Go From 'Good Call' to $ in the Bank
  6. 26:08Sales Best Practices for Agency Owners
  7. 32:13Scaling With One Human and Multiple Bots

Newsletter

Never Miss an Episode

Get new episodes and show notes delivered to your inbox.

Jeff Pecaro

6-Figure Fractional Sales Manager

A fractional sales manager who works with 6–7 figure service businesses to build and optimize their sales processes.

Newsletter

Don't Miss an Episode

New episodes, show notes, and occasional insights on selling to people who don't know you yet. No fluff.

No spam. Unsubscribe any time.